Over 90 percent of teens today use social networking sites, not just to interact with their peers but also to get information about issues that are important to them.
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From the category archives:
Social media
Health Net: Using Social Media to Improve Teen Health.
by Martin Trussell on February 11, 2010
in Health, Innovation, Social media, wellness
Aetna Launches Team-Based Fitness and Nutrition Program that Uses Online Social Networking.
by Martin Trussell on January 22, 2010
in Health, Innovation, Social media, wellness
Aetna is bringing this program to our customers so that other companies can enjoy the success that Aetna has had with its own employees.
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Blue Shield of California Launches Online Ratings & Reviews Program.
by Martin Trussell on January 13, 2010
in Consumer-driven Health Care, Health IT, Innovation, Social media, health insurance
Members can rate their Blue Shield health plan and read other members’ reviews by logging in to their account.
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HealthSpring Becomes First Major Medicare Plan to Establish Facebook Presence.
by Martin Trussell on January 6, 2010
in Innovation, Marketing, Medicare, Social media, health insurance
“Our research tells us that many Medicare beneficiaries – and even more of their children or younger individuals soon becoming eligible for Medicare – use the Internet regularly and are looking to the web for information about key decisions such as choosing a Medicare plan.”
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Humana Develops Social Media Tool Combining Twitter Search with Mapping Function.
by Martin Trussell on December 17, 2009
Humana (NYSE: HUM), a Fortune 100 health-benefits company, has developed a social media tool that allows users to track Twitter conversations as and where they happen – and it is one of the first tools to incorporate [...]
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Now Playing On iTunes: CIGNA Podcasts for Expatriates and Business Travelers.
by Martin Trussell on December 4, 2009
“Using iTunes as well as other innovative communication channels and technologies demonstrates our commitment to continually enhancing the expatriate experience around the world and meeting the service needs of expatriates, business travelers and employers,”
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The Most Popular Health Insurance Websites for Women.
by Martin Trussell on November 24, 2009
For example, the top three websites in the Health Insurance category that attracted the largest volume of women aged 25-44 in the “Suburban Optimists” segment were Kaiser Permanente, GroupHealth and CIGNA for the four weeks ending 11/07/09.
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Harvard Pilgrim Launches Social Networking e-Community to Inspire People to Be Well.
by Martin Trussell on November 23, 2009
Leveraging the power of social media, well, then is about real people in all stages of health and life, sharing information and recommendations to help one another reach the healthiest lifestyle possible.
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The “My Community” Section of Regence.com Upgraded.
by Martin Trussell on November 5, 2009
Health plan says that members now have an option to customize layouts, use a more robust editor to create their posts, “friend” other community members, share status updates to what they are doing and the like.
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BlueCross’ Documentary “The Color of Blood” Wins Award.
by Martin Trussell on November 5, 2009
The African-American Contributions Series is a video series sponsored and produced by BlueCross that highlights the achievements of African-Americans throughout history.
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