Marketing

Aetna Launches New Sales, Enrollment and Billing Platform with Benefitfocus Technology

Cigna Mobile Learning Lab Takes to the Streets

Health Care Service Corporation, WellPoint and Blue Cross Blue Shield of Michigan Collaborate in National Private Exchange and Defined Contribution Solution For Employers

Cigna Enhances Business Model to Meet Changing Customer Needs

UMB Healthcare Services Launches Innovative Toolkits to Help Employers Implement and Communicate Benefit Plans

Humana Launching Diabetic Supply Service for Medicare Part B Participants

Regence Life and Health Keeps it Simple With Launch of myStro

Anthem Blue Cross Emergency Room Interventions Using Google Maps and Education, Empower Consumers to Choose ER Alternatives for Non-Emergency Conditions

GoHealth Breaks Down Coverage of Group Health Plans

hCentive Powers Sales Automation Platform for Coventry Health Care Individual Business

My Plan by Medica Helps Employers Better Control Healthcare Expenses and Preserve Security for Employees

Walgreens Completes drugstore.com Acquisition

Humana and Reader’s Digest Association To Promote Co-Branded Medicare Products

Aetna Wins Plain Language Award

Regence Employee Choice Provides Flexible Health Plan Options for Small Businesses in Oregon

Highmark to Open Additional Health Insurance Stores

WellPoint Affiliated Online Stores Prove Popular With Baby Boomers

Coventry Health Care of Florida Launches Innovative Health Care Plans

Blue Cross and Blue Shield of Tennessee Joins Forces with HealthCompare to Make Healthcare More Accessible

Humana Introduces New Interactive Tool to Educate People About Workplace Voluntary Benefits

CaliforniaChoice Becomes First Health Insurance Exchange in America to Reach 20 Million Member Plateau

Blue Shield of California Joins Forces with HealthCompare

eHealth Technology Now Powering Online Medicare Supplement Sales for Premera Companies in Washington, Oregon and Alaska

Regence BlueCross BlueShield Wins People’s Voice Award for Online Consumer Campaign in the 14th Annual Webby Awards

Blue Shield of California Launches Bazaarvoice Ask & Answerâ„¢ Social Commerce Platform