From the category archives:

Marketing

CHICAGO, IL–(Marketwire – Jun 25, 2011) – Do group health insurance plans provide the best coverage? From the looks of a GoHealth infographic, that might not always be the case. GoHealthInsurance.com is unveiling an infographic to show data from the Department of Labor and Department of Health and Human Services revealing the percentage of group plans [...]

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Sterling, VA – June 10, 2011 – hCentive, Inc (www.hCentive.com) today announced that Coventry Health Care, Inc. (coventryhealthcare.com) selected the hCentive WebInsure Consumer platform to power the online sales of its health plan products for individuals and families. Online consumers shopping for health insurance and brokers who quote and sell CoventryOne Individual products are now [...]

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MINNETONKA, Minn.–(BUSINESS WIRE)–Medica today announced that it will offer an innovative new defined contribution health benefit offering that will help employers better control rising healthcare costs while providing more group health coverage choices for their employees. The offering – My Plan by MedicaSM – is the first of its kind in the Minnesota market and [...]

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DEERFIELD, Ill., June 03, 2011 – Walgreen Co. (NYSE: WAG)(NASDAQ: WAG) today announced that it has completed its acquisition of drugstore.com. The transaction includes all websites directly owned and operated by drugstore.com, as well as its corporate office and customer service and distribution center operations. The transaction, which represents a total enterprise value of approximately [...]

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LOUISVILLE, Ky. & NEW YORK–(BUSINESS WIRE)–Humana Inc. (NYSE: HUM), a national leader in health care coverage, and The Reader’s Digest Association, Inc. (RDA), parent company of Reader’s Digest – one of America’s best known and trusted brands – today announced a new alliance focused on enhancing seniors’ health and well-being. As part of this alliance, [...]

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HARTFORD, Conn.–(BUSINESS WIRE)– Aetna (NYSE:AET -News)  announced that the company’s online benefits advisor won a top honor from the Center for Plain Language on April 28. Aetna understands choosing a health plan is not easy. The new Aetna Benefit Advisor tool was launched in 2009. The virtual advisor is named “David.” In his friendly manner, [...]

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(Portland, Ore.) – Small employers are traditionally faced with a difficult choice when providing health coverage for their employees: they can either choose benefits that are affordable, or spend more and offer their employees a choice. In most cases, small employers end up sacrificing choice for cost, leaving their employees feeling frustrated and dissatisfied by the [...]

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April 25, 2011 | Pittsburgh, Pa. — Highmark today announced that it will open two additional Highmark Direct retail health insurance stores in Pennsylvania. The stores will be located in Lancaster and Easton and will bring the total number of stores in the state to eight. Highmark today announced that it will open two additional [...]

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 INDIANAPOLIS, Feb. 28, 2011 /PRNewswire via COMTEX/ — The online stores featuring the Medicare plans of WellPoint affiliated companies proved very popular with seniors during the recently concluded Annual Enrollment Period (AEP), demonstrating Baby Boomers’ confidence with learning about, pricing and buying health care services online. The stores, which vary by brand, launched in September [...]

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TAMPA, Fla., Jan 11, 2011 (BUSINESS WIRE) — Coventry Health Care of Florida (NYSE: CVH) is first to the greater Tampa market with a portfolio of hybrid PPO (preferred provider organization) health care plans that blend the best features of traditional co-pay based plans with the freedom and affordability of consumer-directed plans. Coventry’s Sunny Joe [...]

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