SoloHealth Station Surpasses the 40-Million Mark for Consumer Engagements

Atlanta, GA (PRWEB) December 20, 2013, SoloHealth®, a consumer-driven healthcare technology company, announced today that its SoloHealth Station® consumer health and wellness kiosk has surpassed the 40-million mark for user engagements, averaging almost 130,000 users per day. The company says it’s pacing 10 million users per quarter and projecting 40M annually. Texas, Florida, California, Georgia and North Carolina are leading all states in consumer engagement and usage rates.

SoloHealth Stations are currently located in more than 3,500 retail locations across the nation with users spending approximately 4.5 minutes per session. The SoloHealth Station’s nationwide network provides consumers with free interactive health tools and services to better manage their health and wellness for better healthcare outcomes. SoloHealth also delivers advertisers, health plan providers and employers an engaging platform to reach, connect and interact with users when health care is top-of-mind. Continue reading

Aetna Combining Voluntary, Consumer Directed Health Plans

HARTFORD, Conn.–()–Aetna (NYSE: AET) announced today a new strategy to help employers and their employees reach the full value of a consumer directed health plan (CDHP). Called the CDHP Accelerator, the strategy combines CDHPs with voluntary products. The CDHP Accelerator provides greater financial protection once the member has reached certain limits on their high-deductible health plan.

In a statement, Aetna said that combining a CDHP with voluntary financial protection plans – like Hospital Indemnity, Critical Illness or Accident –provides additional financial protection if someone experiences an unexpected illness or hospital stay. They note that these plans provide cash benefits that employees can use for whatever they need, from meeting their deductible to paying everyday expenses like rent, daycare or groceries, and that by helping to boost financial confidence, voluntary benefits can increase enrollment in consumer directed health plans. – For more details see Businesswire.com.

Independence Blue Cross Enhances its Consumer Outreach and Engagement Strategy

Independence Blue Cross, (IBC) has announced that it extended its partnership with Relay , a new channel for customer communications, to enhance its successful mobile communication program, IBX Wire™.

Launched earlier this year, IBX Wire helps IBC members stay on top of vital personal health information, complete transactions, and get customized support from their smartphones. IBC is now taking this capability beyond its member base to educate and engage with consumers to help them understand the changes driven by the Affordable Care Act, and provide an easy way to get more information or enroll in a health plan.

IBC said that this mobile communication program is a key element of its consumer outreach and engagement strategy which also includes multi-lingual educational materials; online resources like ibx.com/careforme and ibx4you.com ; social media outreach; outreach through seminars and webinars by trained health care reform experts; and direct mail. In addition, IBC launched the Independence Express , a state-of-the-art, mobile education and retail health care experience that has been traveling throughout Southeastern Pennsylvania this summer and fall helping consumers understand the important changes associated with the Affordable Care Act. – See more information at IBX.com.

Towers Watson Acquires Liazon to Expand Private Benefit Exchange Offerings

A press release issued today by Towers Watson, the global professional services company, announced that it has acquired Liazon Corporation, one of the leaders in developing and delivering private benefit exchanges for active employees.

The release noted that this acquisition, which follows the purchase of Extend Health in June 2012, solidifies Towers Watson’s strength in the private exchange market through its OneExchange solution. Going forward, Towers Watson said it will continue to enhance Liazon’s private exchange solution and serve the needs of Liazon’s broker, consultant and carrier partners, some of which offer the Liazon product under their own brands.

According to the release, Liazon’s online benefit marketplaces are currently distributed through over 400 insurance brokers, including nine of the top 10 national firms, under either the Bright Choices® brand or as a third-party proprietary exchange.

Towers Watson said it plans to continue these relationships based upon their current terms and use the Liazon name in the market with its broker partners. Towers Watson indicated that it will also continue to offer its OneExchange solution, which primarily serves larger employers. The OneExchange and Liazon solutions together will help organizations of all sizes deliver self- and fully insured benefits to both employees as well as pre- and post-65 retirees in new and cost-effective ways, Towers Watson said.

 

 

Cigna and Samsung Team Up to Deliver Digital Health Improvement Platform

Global health service company Cigna and the world’s largest manufacturer of mobile devices,Samsung Electronics Co. Ltd., announced they have signed a multi-year agreement to co-develop health and wellness related features built into Samsung’s S Health on Samsung’s major smart mobile devices.

According to a CIGNA release, the initial development is focused on delivering health-related tips and articles through the Samsung S Health Application, with an ultimate goal of connecting individuals with caregivers, doctors and hospitals to improve health and wellness globally.

Cigna content is incorporated into Samsung Galaxy Note 3 in select countries, including United States, United Kingdom, France, Germany, Italy, and Spain beginning in October 2013. Over the next year, additional co-developed functions and features will find their way to Samsung’s mobile devices worldwide.

 

Medica to Improve Access to Recommended Health Care Services Through Partnership with Target

MINNETONKA, Minn.–(BUSINESS WIRE)–Medica is introducing programs designed to provide its members with improved access to affordable, convenient and recommended health care services through a partnership with Target. The programs are built around increasing flu vaccinations; ensuring babies get a healthy start; and accessing care for common everyday ailments.

“We believe these programs will help motivate our members to get care that follows recommended guidelines and best practices,” said Mark Werner, M.D., Medica chief clinical and innovation officer. “Medica is committed to ensuring convenient, quality care at affordable prices. We are delighted to introduce these programs that benefit our members.” Continue reading

Next Generation Retail Technology Designed to help Health Plans Differentiate their Private Exchange Marketplaces

SEATTLE – October 22, 2013 – Array Health, a leading provider of private health insurance exchange technology, today announced the next generation of its Array Spectrum™ Member Marketplace, the consumer-facing module of its private exchange solution.

Array Health claims that exchanges built with this next generation retail technology will help health plans differentiate their privately branded online marketplaces from less consumer-friendly offerings and ultimately help them attract and retain more customers. Continue reading

Priority Health Opens One-Stop Insurance Shops in Michigan

Last week we reported here that Blue Cross Blue Shield of Michigan (BCBSM) had announced that it is re-focusing its 10 welcome centers located across the state of Michigan to help consumers understand and navigate ACA marketplace changes. Today, another Michigan health insurer, Priority Health has has opened three new information centers to provide resources for the uninsured and others needing to purchase insurance coverage.

“Priority Health is committed to improving the health and lives of those we serve,” said Joan Budden, chief marketing officer for Priority Health. “That’s why, as the health care landscape continues to change, we are making sure that we are positioned to answer questions and provide information to help consumers make informed decisions when choosing a health plan.”

BCBSM Refocusing Welcome Centers to Help Consumers Navigate ACA Marketplace Changes

Blue Cross Blue Shield of Michigan (BCBSM) has announced that it is re-focusing its 10 welcome centers located across the state of Michigan to help consumers understand and navigate ACA marketplace changes.

The walk-in centers allow consumers to talk directly with a health plan advisor or licensed Blue Cross agent.

“Of the many questions consumers have, the most common include cost, being able to determine subsidy eligibility and understanding the difference between products,” said Terry Burke, vice president for individual business, BCBSM.

In addition to the walk-in centers, Blue Cross Blue Shield of Michigan is hosting a number of community education sessions throughout the month of October

See the full story at BCBSM.com.

 

PA Blues Plan Offers Consumers Choice Of ‘Health-Care Tiers’

An article in today’s Kaiser Health News produced in association with the Philadelphia Inquirer describe how two new HMO plans introduced last week on the federal insurance exchange by Independence Blue Cross (IBC) are offering Philadelphia-area consumers a road map to cut out-of-pocket health-care costs.

The article notes that consumers who sign up for Blue Cross’ HMO Proactive plans will need to choose hospitals, primary-care physicians, and specialists in the least expensive of IBC’s three price tiers of health-care providers.

IBC officials emphasized that tier one, the cheapest, is not a limited or narrow network because customers have access to the entire network; they just have to pay more if they choose a provider – a doctor or a hospital – in tiers two or three.

The article notes that it is far too soon to say how IBC’s tiered network will affect the Philadelphia market because it is uncertain how many people will choose such plans.

What do you think? Join the discussion below.

See the full story at KaiserHealthNews.com.