Wellmark Blue Cross and Blue Shield, Hy-Vee and UnityPoint Health jointly announced a unique new option in health insurance, collaboratively designed to reward customers for healthy behaviors. Blue RewardsSM integrates the true coordinated care of the UnityPoint Health provider network combined with the retail convenience of Hy-Vee’s pharmacy, healthy food, wellness and dietitian services all in an affordable ACA-health insurance option from Wellmark Blue Cross and Blue Shield.
“This collaboration is part of our strategy to keep health care local and sustainable, and promote health through convenience,” said Laura Jackson, Wellmark’s executive vice president for Health Care Innovation & Business Development. “We know consumers turn to brands they know and trust, which makes this collaboration among three strong Iowa brands even more meaningful for Iowans.” Continue reading
CRANBURY, N.J.–(BUSINESS WIRE)–AmeriHealth New Jersey today announced it will provide employers with 51-99 employees the option of obtaining self-funded administrative services. Continue reading
NEW YORK, April 10, 2014 /PRNewswire/ — New entrants are poised to draw tens of billions of dollars in revenue from traditional healthcare’s $2.8 trillion revenue pie as these market disruptors rapidly develop
products and services like the innovations that transformed banking, entertainment and publishing, according to Healthcare’s New Entrants: Who will be the industry’s Amazon.com?, a new report released today by PwC’s Health Research Institute (HRI). HRI found that consumers are ready to embrace new options being developed by new entrants from the retail, technology and telecommunications sectors, from smartphone otoscopes to online evaluations of digital photos of rashes. Continue reading
LOUISVILLE, Ky.–(BUSINESS WIRE)–Humana Inc. (NYSE: HUM), one of the nation’s leading health and well-being companies, announced today that it has appointed Christopher Kay as Senior Vice President and Chief Innovation Officer, effective March 17. Kay will report to President and Chief Executive Officer Bruce Broussard and serve on the company’s Management Team.
In his new role, Kay will lead the company’s innovation strategy. Among other priorities, he will focus on innovations in personalized health designed to simplify the health care experience, leading to better health outcomes. Continue reading
HARTFORD, Conn. & MINNEAPOLIS–(BUSINESS WIRE)–Beginning this month, Aetna (NYSE: AET) and Medtronic, Inc. (NYSE: MDT) will work with doctors in a new program to reach up to 300 fully insured members with uncontrolled type 2 diabetes who may improve their health using insulin pump therapy. Eligible members will receive targeted education, case management and other patient support to help control blood sugar, which also may lower their health care costs. Information gathered from the program also is expected to help doctors and other health care providers more easily identify and support those who can benefit most from this therapy.
“We want to help members with type 2 diabetes to enjoy a more flexible lifestyle and have better glucose control. Improving education and assistance for those learning to use insulin pumps may help increase consideration and successful use of a proven therapy that can help them achieve these goals,” said Ed Pezalla, M.D., Aetna’s national medical director for pharmacy policy and strategy. “We also are excited to create value-based arrangements with companies like Medtronic who are ready to share accountability for the role their products and services play in improving members’ health.” Continue reading
OAKLAND, Calif., and WASHINGTON, D.C., Feb. 3, 2014 /PRNewswire/ — Together, the Veterans Health Administration and Kaiser Permanente provide care and service to nearly 18 million Americans. Today the two organizations announced they will pool resources and ideas to solve some of the largest and most complex challenges in health care.
As part of the Veterans Affairs Center of Innovation Partnership Program, the two organizations will research and share best practices in four specific areas: Continue reading
GRAND RAPIDS, Mich.–(BUSINESS WIRE)–Priority Health has become the only health plan in Michigan to receive wellness accreditation from the National Committee for Quality Assurance (NCQA). The accreditation from the NCQA, an organization focused on improving the quality of health care, certifies Priority Health as a leader in implementing wellness programs in the workplace. This recognition comes as Priority Health renews its commitment to improve the health and lives of the people it works with by enhancing its employer-based wellness programs. Continue reading
PHILADELPHIA, PA., Feb. 3, 2014 (GLOBE NEWSWIRE) — Independence Blue Cross today announced it has created the Independence Blue Cross (IBC) Center for Health Care Innovation, an important milestone in the company’s groundbreaking efforts to transform the Philadelphia area into a national magnet for health care innovation. At the 5,000-square foot center at 1700 Market Street in Philadelphia, the company’s associates and external partners will innovate, collaborate, and implement path-finding new concepts in health care. The center will also be the home for the company’s widening range of innovation initiatives, including its partnership with Penn Medicine and DreamIt Ventures on the region’s first health care accelerator, DreamIt Health Philadelphia, which last year brought ten promising health care startups from across the country to Philadelphia and today eight are still located in the region. Continue reading
DETROIT— Blue Cross Blue Shield of Michigan was recognized this week by Forrester Research’s January 2014 report, “The Customer Experience Index, 2014,” as earning the biggest improvement across multiple industries in overall “customer experience.” This ranking advances the company to a second place ranking overall among the health insurance providers evaluated. The Forrester report surveys consumers about their “customer experience” at 175 large U.S. brands across 14 industries, including insurance firms.
Blue Cross Blue Shield of Michigan scored a 75, following what Forrester refers to as a “jaw-dropping increase” of 22 points. BCBSM now ranks second place among surveyed health insurance providers nationally. Continue reading